Track Segmentation Campaigns

Track Segmentation Campaigns allow recipients to receive tactics that have been defined for that track who qualify because they have been selected based on defined criteria.

A move to another track can be triggered by actions that they have taken, for example a product purchase, because they have initiated an Event that triggers the communication, or by criteria specified by the marketer, for example a specified time period has elapsed.

• Creating a Campaign
  • Campaign Overview Tab
  • Creating a Local Variable
  • Tactics
  • Creating Audiences
  • Cells
  • Grid Segmentation Campaigns
  • Track Segmentation Campaigns
    • Adding Tracks
    • Track Timelines
    • Training Video - Using the Track Time Tools
  • Tracks
  • Events
  • Triggers
  • Peer review